Our Mission

Media Strategy · Content Publishing · Commercial Impact

Welcome to Beaver & Grouse

Beaver & Grouse is an independent media consultancy and publishing company operating across the nature, sports, heritage, and editorial tech sectors.

We specialise in driving growth through commercial strategy, onboarding, and long-term partnerships, while producing original editorial content across two in-house platforms.

Partnering with conservation organisations, ethical tourism providers, and outdoor brands, we create work designed to inspire, shift perceptions, and reconnect people with the natural world.

🤝 Interested in collaborating? ✉️ get in touch

What We Offer

Consultancy & Advisory Services: With over 20 years of media experience in the sport, nature and heritage lifestyle sectors, we provide expert consultancy and tailored advice to help clients solve specific business challenges and unlock growth opportunities.

Independent Publications: We connect people with their outdoor passions through free, ad-supported digital publications. Our platforms help audiences discover, learn, share, and engage with the topics that matter most to them every day.

PR Support and Paid Campaigns: We partner with brands to create compelling stories and impactful advertising, strategically amplifying them across multiple media channels. Our campaigns are designed to resonate with audiences, drive engagement, and deliver measurable results.

I highly recommend Beaver & Grouse for their exceptional communication skills and their ability to articulate ideas clearly and concisely from briefs given. Excellent customer service.

Wahida S.

Marketing & Events Coordinator at Swarovski Optik UK & Ireland

Our Influence

James Hamilton testing ZEISS Victory. Image Credit: Bird-Watchers.com

Our Media

Stuart Hamilton testing Leica Noctivid. Image Credit: Wildlife-Watchers.com

Our Media

Reach a Booming High Value Audience of Outdoor Enthusiasts

Want to connect your brand with active eco conscious buyers?

Our platforms Wildlife-Watchers.com and Bird-Watchers.com are two of the fastest growing online hubs for nature and birding enthusiasts. Our readers trust us for expert advice, gear recommendations, and honest product reviews. This makes them the perfect audience for your optics, outdoor equipment, or travel brand.

A Massive and Rapidly Growing Market

The UK is the second largest birdwatching tourism market globally. Organisations like the RSPB command over 1.2 million loyal members. High profile names like Sir Paul McCartney, Damon Albarn, and Guy Garvey are proud, active birders.

With wildlife tourism projected to grow by over 14 per cent by 2027, this passionate community is expanding fast. Partner with us to put your products directly in front of a highly targeted, purchase ready audience. Let us discuss how we can grow your brand together.

ATC 17-40x56. Image Credit: SWAROVSKI OPTIK

Informative Work

Our websites are super informative and quick to load. We use clean images and videos to help our audiences learn, and we avoid nasty things like ads clutter to keep things smooth and engaging.

ATC 17-40x56. Image Credit: SWAROVSKI OPTIK

Bespoke Packages

Whether it’s a written feature, series, short video production or advertising campaign, we’ll create a bespoke package that delivers the results you want and show it to people who are passionate and engaged in their hobbies.

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